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Flyers marketing team has often found their season tag lines in the form of actual events that have taken place. Where "Relentless" and "Hungry for Seconds" were quite obviously the brainchild of some useless PR/Marketing consultant, last ye ar's motto "With our will we will will will" was born from Peter Laviolette himself. It should therefore be no surprise that marketing has looked to Lavy once again, and this time around they're pulling the Flyers season motto from a speech the head coach gave right after the 1st period of the Flyers Round 1, Game 7 do-or-die match against the Buffalo Sabres this past spring: " Now I know what the scoreboard says. I know we're winning 1-0, but I am disappointed in our effort. This is a Game 7 in the Stanley Cup playoffs.
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